Houstonist Flickr Photo of the Day - After a Late Night at Work
H-Town Rock
Let’s say, hypothetically, Houston was home to a fledgling basketball team struggling to maintain a .500 record. Let’s also say that this team, hypothetically of course, was playing host on a Tuesday night to a middle-of-the-pack franchise hailing from the Napa Valley region. Let’s also say that this hypothetical Tuesday night was to occur in late January, when temperatures are historically cold enough to warrant multiple layers of clothing – which in Texas is often a cause for panic.
How exactly would this team draw fans out of their centrally heated homes located in posh suburbs and into uncomfortable metal chairs furnishing a downtown arena?
LADIES’ NIGHT OUT!!!!!
That’s right. What better way to pack the stands then to host a Ladies’ Night Out at the Toyota Center on January 29 when the hometown Houston Rockets host the Golden State Warriors.
And what screams ladylike more than two hot dogs, two beers, and two commemorative t-shirts all for the special low, low price of $52.
We know when we take our “special lady” out for a night on the town – her first choice for a meal is always to partake in the fine dining available at James Coney Island, followed by imbibing at Big Woodrow’s.
If you can’t currently detect the sarcasm oozing from your screen, well, may we suggest taking that funny bone into your doctor for a little checkup?
Yes, we understand it’s a difficult task to attract fans on a Tuesday night in January for a meaningless basketball game in the dog days of winter. However, perhaps a little more thought should be put into such marketing concepts before actual deployment?
Hot dogs?
Beer?
Ladies’ Night Out?
We took a brief poll of ladies at a local bar last night and found a host of alternatives to be more attractive offers that could potentially entice a female to attend a basketball game over pork on a bun and a side of fermented barley. Examples include a box of imported chocolates, diamond earrings, spa packages, and a Magic Wand (who knew so many women in Houston were into sorcery??!?!!!?)
Nevertheless, we’re happy to report back to the Rockets marketing staff that the ladies of Houston were extremely happy with the choice of Shane Battier as the eye candy du jour for the advertisement for Ladies’ Night Out. In the words of one, possibly inebriated, female we bumped into last night, “Whoooooo Shane!!!!!!”
Sorry Yao.
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Nothing says "Ladies Night" like two hot dogs...
ahem, nothing says "Ladies Night" like having a spotless shirt, after a footlong chili cheese dog, at the game.
Lay's Chips commercial moment, "No one can eat just one".